The most popular messaging app Snapchat is introducing a new feature to help Snapchat personalities earn money.
The plans to add a new feature on SnapChat was announced at Snap’s annual Partner Summit for app developer and brand partners on Thursday.
The summit aimed at helping Snapchat compete for more usage on their social media platform, as competitors like, TikTok Instagram and YouTube launch new features for its creators.
SnapChat pays $1 million per day collectively to users who post short-form videos to its feature called Spotlight since November.
Snapchat spokeswoman said on Thursday that the company will no longer commit to paying $1 million per day, and instead will pay “millions per month.”
Spotlight video creators have earned more than $130 million since November, Snap said.
Snap said it will introduce a camera feature called Screenshop, which will let users take a photo of an outfit they see, and then receive clothes recommendations from brands to recreate the look.
