In an update for Apple devices, the company stated that the feature would be available to users in certain countries who subscribe to Twitter Blue for $7.99 (£7) per month.

The policy change is controversial, as there are fears that the platform will be flooded with fake accounts.

It comes after Elon Musk’s takeover of Twitter, in which he laid off roughly half of the company’s workforce on Friday.

Previously, the sought-after blue tick was only available to high-profile or influential individuals and organizations who could prove their identity.

It has been used as a sign that a profile is genuine, and it is an important tool in assisting users in identifying reliable information on the platform.

The policy change may raise concerns that any user willing to pay a monthly fee could impersonate government figures, celebrities, journalists, and brands.

Mr Musk, the world’s richest person, appears to be looking to diversify Twitter’s income following his $44 billion (£39 billion) acquisition of the company late last month.

The billionaire claimed on Friday that Twitter was losing more than $4 million (£3.5 million) every day, claiming that this left him with “no choice” but to fire roughly half of the company’s 7,500 employees.

The budget cuts and Mr. Musk’s fervent support for free speech have raised concerns about Twitter’s ability to maintain its commitment to content moderation.

The company’s policy toward harmful material, according to Mr. Musk, is “absolutely unchanged.”

Volker Türk, the Human Rights Commissioner for the UN, urged Mr. Musk to “ensure that human rights are central to the management of Twitter” on Saturday.

The unusual UN intervention cited the firing of Twitter’s entire human rights team as evidence that Mr. Musk’s ownership was off to a “not encouraging start.”

Little information about the new verification policy was made public, and after Saturday’s announcement, a Twitter Blue subscription reportedly still cost £4.99 in the UK.

According to Twitter’s update, the initial changes would only be applicable in the US, UK, Canada, Australia, and New Zealand.

After being noticed in the first few countries, Mr. Musk himself suggested in a flurry of tweets that the changes would be implemented globally.

What would happen to those profiles that already had a blue tick was unclear, and it was also unclear whether Twitter still intended to “verify” users in any other way than by charging them a subscription fee.

In response to a question from a user about what would happen to verified profiles that already existed, Elon Musk stated that it would take “a couple [of] months” to implement the changes.

In response to a different query regarding the danger of users impersonating famous people, he stated that Twitter would “suspend the account trying to impersonate and keep the money.”

To put an end to the absurdity of notepad screenshots, Mr. Musk said that Twitter would soon allow users to attach long-form text to tweets.

The mass firings were addressed earlier on Saturday by Twitter co-founder and former CEO Jack Dorsey, who apologized to the staff for the events that occurred at his former company.

Mr. Dorsey, who left his position as CEO and the board of directors in November and May, acknowledged that the Twitter staff was “angry with me.”

His words continued: “I grew the company too quickly, which is my fault for why everyone is in this predicament. I’m sorry about that.”

Mr. Dorsey gave the impression that firings were necessary. He stated his support for Mr. Musk’s takeover earlier this year.

A number of well-known companies have stopped using Twitter for advertising in recent days due to the turmoil within the company.

Mr. Musk has been attempting to reduce the platform’s reliance on advertisements; the update on Saturday also included the promise of “half the ads.”


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